Normobact L became the 2022 brand of the year in the Biologically Active Dietary Supplement nomination according to the Russian pharmaceutical community
On August 4, an official ceremony was held in Saint Petersburg to announce the winners of the Green Cross® pharmaceutical award. The awards ceremony is part of Green Cross, Russia’s largest annual pharmacy conference.
This has been the eighth professional awards ceremony so far. In 2022, over 40,000 pharmacists participated in a two-stage voting procedure, with over 1,500 members of the Expert Council participating in the voting and winner determination process, including top executives and managers of retail pharmacy chains, distributors, pharmaceutical and data analytics companies, educational institutions, professional associations, and mass media, which makes the results of the Green Cross awards ceremony highly unbiased.
In 2022, Normobact L brand of Akrikhin was recognised as the best biologically active dietary supplement available in the Russian market by the members of the Expert Council according to a number of criteria for dietary supplements.
Normobact L is a biologically active dietary supplement that combines a set of probiotics (live lactic acid bacteria Lactobacillus rhamnosus GG) and prebiotics (fructo-oligosaccharides) that prolong the life of beneficial bacteria and increase the number thereof in the intestine, which restores the body’s immune resistance significantly.
Marina Vyshibaeva, Senior Brand Manager, Akrikhin: “For the Normobact L brand, the Green Cross® award is very important, as it is given out based on the opinion of both pharmacy chain leaders and pharmacists on a national level! And for our company, it definitely means recognition of the quality of and demand for our product among patients.”
