Following the results of Smartpharma Awards 2022, the drug products by Akrikhin were named among the winners of the nomination titled “Pharmacist Choice: INN-Generics that I Trust”.
SmartPharma Awards is a pharmaceutical award, where the winners are chosen by experts that recommend drug products to pharmacy visitors on a daily basis, i.e. various front-line personnel and pharmacy managers. This year, the 23 nominations were proposed.
Selection of nominees is based on the brand awareness, scope of the portfolio, efficiency, ease of administration, quality-price ratio, and sales volume.
Following the results of a voting by secret ballot, the product portfolio of Akrikhin was among the winners in the nomination “Pharmacist Choice: INN-Generics that I Trust”.
The INN portfolio of Akrikhin that was launched in 2015 as a part of a socially significant project includes affordable high-quality products that are the most sought after among Russian patients and allow for achievement of the desired results without having to make a choice between health and money.
According to the experts of the pharmaceutical market, the INN portfolio of Akrikhin rightly ranks among the top three leaders of the INN-generic market and includes some of the best drug products to be recommended to pharmacy visitors.